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Whitepaper
Jährlich veröffentlichen wir ein Whitepaper zu aktuellen Herausforderungen in der Corporate Innovation. Dieses basiert auf Gesprächen mit 50-100 Innovatoren pro Jahr. Die Ausgabe 03/2023 können Sie hier anfordern:
Podcast
Pippo & Paul talken Innovation
Einmal pro Woche telefonieren Philipp Hoffmann und Paul Wesendonk zu Themen rund um Innovation: dabei beleuchten sie Beispiele erfolgreicher Corporate Innovation und streiten zu aktuellen Methoden & Trends.

Insights


When I first saw the Apple Vision Pro, I knew it would be a success.
⚡ When I first saw the Apple Vision Pro, I knew it would be a success. Why? Because it reminded me of Cyberpunk 2077. Yes, it clunky,...

Philipp Hoffmann
14. Juni 20231 Min. Lesezeit


Tesla Autonomous Driving Beta vs Waymo Self Driving Taxi
⚡ Tesla Autonomous Driving Beta vs Waymo Self Driving Taxi #innovation #futurepositive #technology

Philipp Hoffmann
13. Juni 20231 Min. Lesezeit


My favorite is number 10, Quentin Tarantino
⚡ My favorite is number 10, Quentin Tarantino 😂 And yours? -- Intrapreneur? Apply for DOJO 🥋 https://lnkd.in/egQVusmH #innovation...

Philipp Hoffmann
13. Juni 20231 Min. Lesezeit


Founders, this is how you have to promote your product!
⚡ Founders, this is how you have to promote your product! This is Steve Ballmer promoting Windows 1, more famously known from his call...

Philipp Hoffmann
12. Juni 20231 Min. Lesezeit


Cool animation showing the stock performance of Tesla vs the rest of the stock market in the USA.
⚡ Cool animation showing the stock performance of Tesla vs the rest of the stock market in the USA. 2020 was wild 😂 #innovation...

Philipp Hoffmann
11. Juni 20231 Min. Lesezeit


Today it's SMS scamming
⚡ Today it's SMS scamming, tomorrow you'll get a video call from someone looking like your parents, or siblings, or children asking to...

Philipp Hoffmann
8. Juni 20231 Min. Lesezeit


The one book that every corporate entrepreneur needs to know by heart: 𝗧𝗵𝗲 𝗠𝗼𝗺 𝗧𝗲𝘀𝘁
⚡ The one book that every corporate entrepreneur needs to know by heart: 𝗧𝗵𝗲 𝗠𝗼𝗺 𝗧𝗲𝘀𝘁. This book kickstarted my own corporate...

Philipp Hoffmann
7. Juni 20231 Min. Lesezeit


Guy built a gaming room based on his favorite game: Star Citizen
⚡ Guy built a gaming room based on his favorite game: Star Citizen. Now he's $30.000 poorer but one immersive gaming room richer. That's...

Philipp Hoffmann
6. Juni 20231 Min. Lesezeit


Understand your critical path!
⚡ Understand your critical path! As a free-market entrepreneur that’s maybe not as important, because you have more possibilities to do...

Philipp Hoffmann
5. Juni 20231 Min. Lesezeit


Will Apple really bring out this weird looking goggle?
⚡ Will Apple really bring out this weird looking goggle? Is this real? Would you wear it? Gosh, now I'm excited. #innovation...

Philipp Hoffmann
4. Juni 20231 Min. Lesezeit


I just had a call on innovation with someone from BOSCH
⚡ I just had a call on innovation with someone from BOSCH, and then with someone who brings innovation to the German Bundestag. 𝗧𝗵𝗲...

Philipp Hoffmann
1. Juni 20231 Min. Lesezeit


The easiest, most rewarding and enjoyable repeat sales is with happy customers.
⚡ The easiest, most rewarding and enjoyable repeat sales is with happy customers. The product strategy learning here is simple: just...

Philipp Hoffmann
31. Mai 20231 Min. Lesezeit


Have a good start into the week!
⚡ Have a good start into the week! #innovation #futurepositive #creativity

Philipp Hoffmann
27. Mai 20231 Min. Lesezeit


Struggling to take that first step?
⚡ Struggling to take that first step? 𝗕𝗲𝗶𝗻𝗴 𝗶𝗻𝗻𝗼𝘃𝗮𝘁𝗶𝘃𝗲 𝗶𝘀 𝗷𝘂𝘀𝘁 𝗮 𝘀𝗲𝗿𝗶𝗲𝘀 𝗼𝗳 𝘁𝗮𝗸𝗶𝗻𝗴 𝗯𝗮𝗯𝘆...

Philipp Hoffmann
25. Mai 20231 Min. Lesezeit


𝗛𝗼𝘄 𝘁𝗼 𝗳𝗶𝗻𝗱 𝘁𝗵𝗲 𝗿𝗶𝗴𝗵𝘁 𝗽𝗿𝗶𝗰𝗶𝗻𝗴 𝗳𝗼𝗿 𝘆𝗼𝘂𝗿 𝗰𝗼𝗿𝗽𝗼𝗿𝗮𝘁𝗲 𝘃𝗲𝗻𝘁𝘂r
⚡ 𝗛𝗼𝘄 𝘁𝗼 𝗳𝗶𝗻𝗱 𝘁𝗵𝗲 𝗿𝗶𝗴𝗵𝘁 𝗽𝗿𝗶𝗰𝗶𝗻𝗴 𝗳𝗼𝗿 𝘆𝗼𝘂𝗿 𝗰𝗼𝗿𝗽𝗼𝗿𝗮𝘁𝗲 𝘃𝗲𝗻𝘁𝘂𝗿𝗲, by example of a subscription...

Philipp Hoffmann
24. Mai 20231 Min. Lesezeit


This the anti-thesis of building an MVP
⚡ This the anti-thesis of building an MVP: 𝗵𝗶𝗿𝗶𝗻𝗴 𝟭𝟱𝟬 𝗽𝗲𝗼𝗽𝗹𝗲 𝗲𝘃𝗲𝗻 𝗯𝗲𝗳𝗼𝗿𝗲 𝘁𝗵𝗲 𝗹𝗮𝘂𝗻𝗰𝗵 𝗼𝗳 𝘁𝗵𝗲...

Philipp Hoffmann
23. Mai 20231 Min. Lesezeit


Don’t build walls!
⚡ Don’t build walls! Last week I have been in a photography exihibition about the great fence on the Mexican border of the USA. The...

Philipp Hoffmann
22. Mai 20231 Min. Lesezeit


Love this type of technology
Love this type of technology: just simple physics combined with some high tech suddenly generates power from wave energy that is...

Philipp Hoffmann
18. Mai 20231 Min. Lesezeit


Innovators, let's always remember that we need to solve big fucking problems first and foremost
⚡ Innovators, let's always remember that we need to solve big fucking problems first and foremost I wonder if Archimedes, back when he...

Philipp Hoffmann
16. Mai 20231 Min. Lesezeit


Ever worked on a venture with skyrocketing customer aquisition cost (CAC)?
⚡ Ever worked on a venture with skyrocketing customer aquisition cost (CAC)? I have, and there can be a few causes, 𝗯𝘂𝘁 𝗼𝗻𝗲...

Philipp Hoffmann
15. Mai 20231 Min. Lesezeit


Staying lean, agile and flexible in the first 2-3 years of a corporate venture is super important.
⚡ Staying lean, agile and flexible in the first 2-3 years of a corporate venture is super important. This is how I do it: 𝗗𝗼𝗻’𝘁...

Philipp Hoffmann
14. Mai 20231 Min. Lesezeit


This tool creates 3D worlds based off of text input.
⚡ This tool creates 3D worlds based off of text input. 𝗡𝗼𝘄 𝗶𝗺𝗮𝗴𝗶𝗻𝗲 𝘂𝘀𝗶𝗻𝗴 𝘁𝗵𝗶𝘀 𝗶𝗻𝘀𝘁𝗲𝗮𝗱 𝗼𝗳 𝗮 𝗖𝗔𝗗...

Philipp Hoffmann
11. Mai 20231 Min. Lesezeit


𝗗𝗼𝗶𝗻𝗴 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗿𝗲𝘀𝗲𝗮𝗿𝗰𝗵 𝗶𝘀 𝗵𝗮𝗿𝗱
⚡ 𝗗𝗼𝗶𝗻𝗴 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗿𝗲𝘀𝗲𝗮𝗿𝗰𝗵 𝗶𝘀 𝗵𝗮𝗿𝗱, 𝗮𝗻𝗱 𝗶𝗳 𝗶𝘁 𝗶𝘀𝗻’𝘁 𝘆𝗼𝘂’𝗿𝗲 𝗱𝗼𝗶𝗻𝗴 𝗶𝘁 𝘄𝗿𝗼𝗻𝗴. Step 1:...

Philipp Hoffmann
9. Mai 20232 Min. Lesezeit


Many of my friends want to work for themselves.
⚡ Many of my friends want to work for themselves. 𝗕𝘂𝘁 𝗺𝘆 𝗹𝗮𝘀𝘁 𝘄𝗲𝗲𝗸 𝘄𝗶𝗹𝗹 𝗽𝗿𝗼𝗯𝗮𝗯𝗹𝘆 𝗰𝘂𝗿𝗲 𝘆𝗼𝘂 𝗼𝗳 𝘁𝗵𝗮𝘁...

Philipp Hoffmann
8. Mai 20231 Min. Lesezeit
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