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Whitepaper
Jährlich veröffentlichen wir ein Whitepaper zu aktuellen Herausforderungen in der Corporate Innovation. Dieses basiert auf Gesprächen mit 50-100 Innovatoren pro Jahr. Die Ausgabe 03/2023 können Sie hier anfordern:
Podcast
Pippo & Paul talken Innovation
Einmal pro Woche telefonieren Philipp Hoffmann und Paul Wesendonk zu Themen rund um Innovation: dabei beleuchten sie Beispiele erfolgreicher Corporate Innovation und streiten zu aktuellen Methoden & Trends.

Insights


Philipp Hoffmann
14. Juni 20231 Min. Lesezeit
When I first saw the Apple Vision Pro, I knew it would be a success.
⚡ When I first saw the Apple Vision Pro, I knew it would be a success. Why? Because it reminded me of Cyberpunk 2077. Yes, it clunky,...
4


Philipp Hoffmann
13. Juni 20231 Min. Lesezeit
Tesla Autonomous Driving Beta vs Waymo Self Driving Taxi
⚡ Tesla Autonomous Driving Beta vs Waymo Self Driving Taxi #innovation #futurepositive #technology
10


Philipp Hoffmann
13. Juni 20231 Min. Lesezeit
My favorite is number 10, Quentin Tarantino
⚡ My favorite is number 10, Quentin Tarantino 😂 And yours? -- Intrapreneur? Apply for DOJO 🥋 https://lnkd.in/egQVusmH #innovation...
2


Philipp Hoffmann
12. Juni 20231 Min. Lesezeit
Founders, this is how you have to promote your product!
⚡ Founders, this is how you have to promote your product! This is Steve Ballmer promoting Windows 1, more famously known from his call...
3


Philipp Hoffmann
11. Juni 20231 Min. Lesezeit
Cool animation showing the stock performance of Tesla vs the rest of the stock market in the USA.
⚡ Cool animation showing the stock performance of Tesla vs the rest of the stock market in the USA. 2020 was wild 😂 #innovation...
2


Philipp Hoffmann
8. Juni 20231 Min. Lesezeit
Today it's SMS scamming
⚡ Today it's SMS scamming, tomorrow you'll get a video call from someone looking like your parents, or siblings, or children asking to...
5


Philipp Hoffmann
7. Juni 20231 Min. Lesezeit
The one book that every corporate entrepreneur needs to know by heart: 𝗧𝗵𝗲 𝗠𝗼𝗺 𝗧𝗲𝘀𝘁
⚡ The one book that every corporate entrepreneur needs to know by heart: 𝗧𝗵𝗲 𝗠𝗼𝗺 𝗧𝗲𝘀𝘁. This book kickstarted my own corporate...
2


Philipp Hoffmann
6. Juni 20231 Min. Lesezeit
Guy built a gaming room based on his favorite game: Star Citizen
⚡ Guy built a gaming room based on his favorite game: Star Citizen. Now he's $30.000 poorer but one immersive gaming room richer. That's...
4


Philipp Hoffmann
5. Juni 20231 Min. Lesezeit
Understand your critical path!
⚡ Understand your critical path! As a free-market entrepreneur that’s maybe not as important, because you have more possibilities to do...
3


Philipp Hoffmann
4. Juni 20231 Min. Lesezeit
Will Apple really bring out this weird looking goggle?
⚡ Will Apple really bring out this weird looking goggle? Is this real? Would you wear it? Gosh, now I'm excited. #innovation...
3


Philipp Hoffmann
1. Juni 20231 Min. Lesezeit
I just had a call on innovation with someone from BOSCH
⚡ I just had a call on innovation with someone from BOSCH, and then with someone who brings innovation to the German Bundestag. 𝗧𝗵𝗲...
4


Philipp Hoffmann
31. Mai 20231 Min. Lesezeit
The easiest, most rewarding and enjoyable repeat sales is with happy customers.
⚡ The easiest, most rewarding and enjoyable repeat sales is with happy customers. The product strategy learning here is simple: just...
3


Philipp Hoffmann
27. Mai 20231 Min. Lesezeit
Have a good start into the week!
⚡ Have a good start into the week! #innovation #futurepositive #creativity
3


Philipp Hoffmann
25. Mai 20231 Min. Lesezeit
Struggling to take that first step?
⚡ Struggling to take that first step? 𝗕𝗲𝗶𝗻𝗴 𝗶𝗻𝗻𝗼𝘃𝗮𝘁𝗶𝘃𝗲 𝗶𝘀 𝗷𝘂𝘀𝘁 𝗮 𝘀𝗲𝗿𝗶𝗲𝘀 𝗼𝗳 𝘁𝗮𝗸𝗶𝗻𝗴 𝗯𝗮𝗯𝘆...
3


Philipp Hoffmann
24. Mai 20231 Min. Lesezeit
𝗛𝗼𝘄 𝘁𝗼 𝗳𝗶𝗻𝗱 𝘁𝗵𝗲 𝗿𝗶𝗴𝗵𝘁 𝗽𝗿𝗶𝗰𝗶𝗻𝗴 𝗳𝗼𝗿 𝘆𝗼𝘂𝗿 𝗰𝗼𝗿𝗽𝗼𝗿𝗮𝘁𝗲 𝘃𝗲𝗻𝘁𝘂r
⚡ 𝗛𝗼𝘄 𝘁𝗼 𝗳𝗶𝗻𝗱 𝘁𝗵𝗲 𝗿𝗶𝗴𝗵𝘁 𝗽𝗿𝗶𝗰𝗶𝗻𝗴 𝗳𝗼𝗿 𝘆𝗼𝘂𝗿 𝗰𝗼𝗿𝗽𝗼𝗿𝗮𝘁𝗲 𝘃𝗲𝗻𝘁𝘂𝗿𝗲, by example of a subscription...
4


Philipp Hoffmann
23. Mai 20231 Min. Lesezeit
This the anti-thesis of building an MVP
⚡ This the anti-thesis of building an MVP: 𝗵𝗶𝗿𝗶𝗻𝗴 𝟭𝟱𝟬 𝗽𝗲𝗼𝗽𝗹𝗲 𝗲𝘃𝗲𝗻 𝗯𝗲𝗳𝗼𝗿𝗲 𝘁𝗵𝗲 𝗹𝗮𝘂𝗻𝗰𝗵 𝗼𝗳 𝘁𝗵𝗲...
3


Philipp Hoffmann
22. Mai 20231 Min. Lesezeit
Don’t build walls!
⚡ Don’t build walls! Last week I have been in a photography exihibition about the great fence on the Mexican border of the USA. The...
3


Philipp Hoffmann
18. Mai 20231 Min. Lesezeit
Love this type of technology
Love this type of technology: just simple physics combined with some high tech suddenly generates power from wave energy that is...
3


Philipp Hoffmann
16. Mai 20231 Min. Lesezeit
Innovators, let's always remember that we need to solve big fucking problems first and foremost
⚡ Innovators, let's always remember that we need to solve big fucking problems first and foremost I wonder if Archimedes, back when he...
4


Philipp Hoffmann
15. Mai 20231 Min. Lesezeit
Ever worked on a venture with skyrocketing customer aquisition cost (CAC)?
⚡ Ever worked on a venture with skyrocketing customer aquisition cost (CAC)? I have, and there can be a few causes, 𝗯𝘂𝘁 𝗼𝗻𝗲...
3


Philipp Hoffmann
14. Mai 20231 Min. Lesezeit
Staying lean, agile and flexible in the first 2-3 years of a corporate venture is super important.
⚡ Staying lean, agile and flexible in the first 2-3 years of a corporate venture is super important. This is how I do it: 𝗗𝗼𝗻’𝘁...
3


Philipp Hoffmann
11. Mai 20231 Min. Lesezeit
This tool creates 3D worlds based off of text input.
⚡ This tool creates 3D worlds based off of text input. 𝗡𝗼𝘄 𝗶𝗺𝗮𝗴𝗶𝗻𝗲 𝘂𝘀𝗶𝗻𝗴 𝘁𝗵𝗶𝘀 𝗶𝗻𝘀𝘁𝗲𝗮𝗱 𝗼𝗳 𝗮 𝗖𝗔𝗗...
3


Philipp Hoffmann
9. Mai 20232 Min. Lesezeit
𝗗𝗼𝗶𝗻𝗴 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗿𝗲𝘀𝗲𝗮𝗿𝗰𝗵 𝗶𝘀 𝗵𝗮𝗿𝗱
⚡ 𝗗𝗼𝗶𝗻𝗴 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗿𝗲𝘀𝗲𝗮𝗿𝗰𝗵 𝗶𝘀 𝗵𝗮𝗿𝗱, 𝗮𝗻𝗱 𝗶𝗳 𝗶𝘁 𝗶𝘀𝗻’𝘁 𝘆𝗼𝘂’𝗿𝗲 𝗱𝗼𝗶𝗻𝗴 𝗶𝘁 𝘄𝗿𝗼𝗻𝗴. Step 1:...
3


Philipp Hoffmann
8. Mai 20231 Min. Lesezeit
Many of my friends want to work for themselves.
⚡ Many of my friends want to work for themselves. 𝗕𝘂𝘁 𝗺𝘆 𝗹𝗮𝘀𝘁 𝘄𝗲𝗲𝗸 𝘄𝗶𝗹𝗹 𝗽𝗿𝗼𝗯𝗮𝗯𝗹𝘆 𝗰𝘂𝗿𝗲 𝘆𝗼𝘂 𝗼𝗳 𝘁𝗵𝗮𝘁...
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