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Whitepaper
Jährlich veröffentlichen wir ein Whitepaper zu aktuellen Herausforderungen in der Corporate Innovation. Dieses basiert auf Gesprächen mit 50-100 Innovatoren pro Jahr. Die Ausgabe 03/2023 können Sie hier anfordern:
Podcast
Pippo & Paul talken Innovation
Einmal pro Woche telefonieren Philipp Hoffmann und Paul Wesendonk zu Themen rund um Innovation: dabei beleuchten sie Beispiele erfolgreicher Corporate Innovation und streiten zu aktuellen Methoden & Trends.
Insights
Philipp Hoffmann
11. Sept. 20231 Min. Lesezeit
Wow, just wow.
Wow, just wow. How would you use that in daily life?
1 Ansicht
Philipp Hoffmann
7. Sept. 20231 Min. Lesezeit
"We have the brand heritage!"
"We have the brand heritage!" That's VWs CEO Oliver Blume about why he is not worried about the electric vehicle competition. Quick check...
1 Ansicht
Philipp Hoffmann
6. Sept. 20231 Min. Lesezeit
Tesla is the most underrated real-world AI company.
Tesla is the most underrated real-world AI company. No one is even close. When do you think will German OEMs start licensing the...
1 Ansicht
Philipp Hoffmann
17. Aug. 20231 Min. Lesezeit
If you could change one thing about your internet service provider, what would it be?
If you could change one thing about your internet service provider, what would it be? Whatever you can come up with: Starlink does it...
1 Ansicht
Philipp Hoffmann
16. Aug. 20231 Min. Lesezeit
Venture Clienting—sounds fancy, doesn't it?
Venture Clienting—sounds fancy, doesn't it? A novel approach to resolving organizational bottlenecks with the exuberance of startups....
4 Ansichten
Philipp Hoffmann
15. Aug. 20231 Min. Lesezeit
𝗚𝗼𝗮𝗹: 𝗯𝗲 𝘁𝗵𝗲 𝗯𝗲𝘀𝘁 𝗰𝗹𝗶𝗲𝗻𝘁 𝗳𝗼𝗿 𝗼𝘂𝗿 𝗳𝗿𝗲𝗲𝗹𝗮𝗻𝗰𝗲 𝘁𝗲𝗮𝗺 𝗺𝗲𝗺𝗯𝗲𝗿𝘀
⚡ 𝗚𝗼𝗮𝗹: 𝗯𝗲 𝘁𝗵𝗲 𝗯𝗲𝘀𝘁 𝗰𝗹𝗶𝗲𝗻𝘁 𝗳𝗼𝗿 𝗼𝘂𝗿 𝗳𝗿𝗲𝗲𝗹𝗮𝗻𝗰𝗲 𝘁𝗲𝗮𝗺 𝗺𝗲𝗺𝗯𝗲𝗿𝘀. The possibilities we have to...
2 Ansichten
Philipp Hoffmann
14. Aug. 20231 Min. Lesezeit
Intrapreneurs are one of the most important drivers of innovation in big companies
⚡ Intrapreneurs are one of the most important drivers of innovation in big companies: and these are the top 5 traits that they have to...
3 Ansichten
Philipp Hoffmann
13. Aug. 20231 Min. Lesezeit
Ever had those meetings with lots of Post-Its on walls?
⚡ Ever had those meetings with lots of Post-Its on walls? 𝗙𝗲𝗲𝗹𝘀 𝗶𝗻𝗻𝗼𝘃𝗮𝘁𝗶𝘃𝗲, 𝗿𝗶𝗴𝗵𝘁? 𝗕𝘂𝘁 𝗵𝗲𝗿𝗲’𝘀 𝘁𝗵𝗲...
25 Ansichten
Philipp Hoffmann
9. Aug. 20231 Min. Lesezeit
Reducing container ship pollution increases global warming
⚡ Reducing container ship pollution increases global warming... wait what? An example of "well-intended is not well done" Cutting...
4 Ansichten
Philipp Hoffmann
8. Aug. 20231 Min. Lesezeit
Most organizational problems are not known to top managers
⚡ Most organizational problems are not known to top managers: what can they do to get to know them more effectively? #innovation...
2 Ansichten
Philipp Hoffmann
7. Aug. 20231 Min. Lesezeit
Did you know that our solar system is not static in space?
⚡ Did you know that our solar system is not static in space? And now that you know: what do you think where we're going? Does the thought...
2 Ansichten
Philipp Hoffmann
6. Aug. 20231 Min. Lesezeit
In Thailand elephants have figured out how to use their "right of way" to snatch a quick snack
In Thailand elephants have figured out how to use their "right of way" to snatch a quick snack in the form of sugar canes from passing...
2 Ansichten
Philipp Hoffmann
2. Aug. 20231 Min. Lesezeit
In a war plane it's best to strengthen the orange dots that have been hit most, right?
⚡ In a war plane it's best to strengthen the orange dots that have been hit most, right? Not necessarily: this is an example of...
4 Ansichten
Philipp Hoffmann
31. Juli 20231 Min. Lesezeit
VW is becoming the metal bender they always feared becoming.
⚡ VW is becoming the metal bender they always feared becoming. And it starts with this 5% investment into Chinese car startup XPENG. The...
2 Ansichten
Philipp Hoffmann
29. Juli 20231 Min. Lesezeit
Sometimes you're looking back, realizing how all the baby steps of the last 4 years led you to this
Sometimes you're looking back, realizing how all the baby steps of the last 4 years led you to this point. 2019 I moved into STEYG, met...
3 Ansichten
Philipp Hoffmann
26. Juli 20231 Min. Lesezeit
The catholic church has less "customers" than the ADAC now.
⚡ The catholic church has less "customers" than the ADAC now. What might the churn rate have been and what can startups learn from that?...
4 Ansichten
Philipp Hoffmann
17. Juli 20231 Min. Lesezeit
Soon Wix will allow us to create full websites using only AI prompts.
Soon Wix will allow us to create full websites using only AI prompts. Insane how far web development has come. I remember writing HTML...
3 Ansichten
Philipp Hoffmann
16. Juli 20231 Min. Lesezeit
How we do customer research today vs in two years?
How we do customer research today vs in two years? Today: worst case open Yellow Pages, cold call the target group and do interviews....
2 Ansichten
Philipp Hoffmann
9. Juli 20231 Min. Lesezeit
Navigating the world of innovation presents its own unique challenges.
Navigating the world of innovation presents its own unique challenges. In your opinion, what's the biggest hurdle: a) Lack of resources,...
3 Ansichten
Philipp Hoffmann
5. Juli 20231 Min. Lesezeit
Still struggling whether to go with a purely electric vehicle or a gas-powered one next?
⚡ Still struggling whether to go with a purely electric vehicle or a gas-powered one next? All you need to know for your decision is...
2 Ansichten
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