top of page
Whitepaper
Jährlich veröffentlichen wir ein Whitepaper zu aktuellen Herausforderungen in der Corporate Innovation. Dieses basiert auf Gesprächen mit 50-100 Innovatoren pro Jahr. Die Ausgabe 03/2023 können Sie hier anfordern:
Podcast
Pippo & Paul talken Innovation
Einmal pro Woche telefonieren Philipp Hoffmann und Paul Wesendonk zu Themen rund um Innovation: dabei beleuchten sie Beispiele erfolgreicher Corporate Innovation und streiten zu aktuellen Methoden & Trends.
Insights
𝗛𝗼𝘄 𝘁𝗼 𝗳𝗶𝗻𝗱 𝘁𝗵𝗲 𝗿𝗶𝗴𝗵𝘁 𝗽𝗿𝗶𝗰𝗶𝗻𝗴 𝗳𝗼𝗿 𝘆𝗼𝘂𝗿 𝗰𝗼𝗿𝗽𝗼𝗿𝗮𝘁𝗲 𝘃𝗲𝗻𝘁𝘂r
⚡ 𝗛𝗼𝘄 𝘁𝗼 𝗳𝗶𝗻𝗱 𝘁𝗵𝗲 𝗿𝗶𝗴𝗵𝘁 𝗽𝗿𝗶𝗰𝗶𝗻𝗴 𝗳𝗼𝗿 𝘆𝗼𝘂𝗿 𝗰𝗼𝗿𝗽𝗼𝗿𝗮𝘁𝗲 𝘃𝗲𝗻𝘁𝘂𝗿𝗲, by example of a subscription...
Philipp Hoffmann
24. Mai 20231 Min. Lesezeit
4 Ansichten
This the anti-thesis of building an MVP
⚡ This the anti-thesis of building an MVP: 𝗵𝗶𝗿𝗶𝗻𝗴 𝟭𝟱𝟬 𝗽𝗲𝗼𝗽𝗹𝗲 𝗲𝘃𝗲𝗻 𝗯𝗲𝗳𝗼𝗿𝗲 𝘁𝗵𝗲 𝗹𝗮𝘂𝗻𝗰𝗵 𝗼𝗳 𝘁𝗵𝗲...
Philipp Hoffmann
23. Mai 20231 Min. Lesezeit
3 Ansichten
Don’t build walls!
⚡ Don’t build walls! Last week I have been in a photography exihibition about the great fence on the Mexican border of the USA. The...
Philipp Hoffmann
22. Mai 20231 Min. Lesezeit
3 Ansichten
Love this type of technology
Love this type of technology: just simple physics combined with some high tech suddenly generates power from wave energy that is...
Philipp Hoffmann
18. Mai 20231 Min. Lesezeit
3 Ansichten
Ever worked on a venture with skyrocketing customer aquisition cost (CAC)?
⚡ Ever worked on a venture with skyrocketing customer aquisition cost (CAC)? I have, and there can be a few causes, 𝗯𝘂𝘁 𝗼𝗻𝗲...
Philipp Hoffmann
15. Mai 20231 Min. Lesezeit
3 Ansichten
Staying lean, agile and flexible in the first 2-3 years of a corporate venture is super important.
⚡ Staying lean, agile and flexible in the first 2-3 years of a corporate venture is super important. This is how I do it: 𝗗𝗼𝗻’𝘁...
Philipp Hoffmann
14. Mai 20231 Min. Lesezeit
3 Ansichten
This tool creates 3D worlds based off of text input.
⚡ This tool creates 3D worlds based off of text input. 𝗡𝗼𝘄 𝗶𝗺𝗮𝗴𝗶𝗻𝗲 𝘂𝘀𝗶𝗻𝗴 𝘁𝗵𝗶𝘀 𝗶𝗻𝘀𝘁𝗲𝗮𝗱 𝗼𝗳 𝗮 𝗖𝗔𝗗...
Philipp Hoffmann
11. Mai 20231 Min. Lesezeit
3 Ansichten
𝗗𝗼𝗶𝗻𝗴 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗿𝗲𝘀𝗲𝗮𝗿𝗰𝗵 𝗶𝘀 𝗵𝗮𝗿𝗱
⚡ 𝗗𝗼𝗶𝗻𝗴 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗿𝗲𝘀𝗲𝗮𝗿𝗰𝗵 𝗶𝘀 𝗵𝗮𝗿𝗱, 𝗮𝗻𝗱 𝗶𝗳 𝗶𝘁 𝗶𝘀𝗻’𝘁 𝘆𝗼𝘂’𝗿𝗲 𝗱𝗼𝗶𝗻𝗴 𝗶𝘁 𝘄𝗿𝗼𝗻𝗴. Step 1:...
Philipp Hoffmann
9. Mai 20232 Min. Lesezeit
3 Ansichten
Many of my friends want to work for themselves.
⚡ Many of my friends want to work for themselves. 𝗕𝘂𝘁 𝗺𝘆 𝗹𝗮𝘀𝘁 𝘄𝗲𝗲𝗸 𝘄𝗶𝗹𝗹 𝗽𝗿𝗼𝗯𝗮𝗯𝗹𝘆 𝗰𝘂𝗿𝗲 𝘆𝗼𝘂 𝗼𝗳 𝘁𝗵𝗮𝘁...
Philipp Hoffmann
8. Mai 20231 Min. Lesezeit
2 Ansichten
How even an 𝘂𝗻𝘃𝗲𝗿𝗶𝗳𝗶𝗲𝗱 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗰𝗮𝘀𝗲 will help you
⚡ How even an 𝘂𝗻𝘃𝗲𝗿𝗶𝗳𝗶𝗲𝗱 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗰𝗮𝘀𝗲 will help you build your corporate venture In 2020 I started work on a new...
Philipp Hoffmann
7. Mai 20232 Min. Lesezeit
4 Ansichten
Paying with your watch is so 2019.
⚡ Paying with your watch is so 2019. How about paying with your ring instead? I certainly would love this, and I don’t even like jewelry....
Philipp Hoffmann
3. Mai 20231 Min. Lesezeit
2 Ansichten
These are the top 3 mistakes corporate innovators make when introducing new products or services
⚡ These are the top 3 mistakes corporate innovators make when introducing new products or services: Insufficient customer research....
Philipp Hoffmann
2. Mai 20231 Min. Lesezeit
3 Ansichten
The convergence of the AIs - what??
⚡ The convergence of the AIs - what?? The last years we’ve been following the progress Boston Dynamics made with their dog-like robots....
Philipp Hoffmann
1. Mai 20231 Min. Lesezeit
2 Ansichten
When you’re talking to corporate innovation experts
⚡ When you’re talking to corporate innovation experts, everybody seems to have gotten “customer centricity”. But in reality there are too...
Philipp Hoffmann
30. Apr. 20231 Min. Lesezeit
4 Ansichten
I analysed notes from 50 research calls using chatGPT and NotionAI.
⚡ I analysed notes from 50 research calls using chatGPT and NotionAI. This is what I learned about AI-supported research. Since spring...
Philipp Hoffmann
27. Apr. 20231 Min. Lesezeit
2 Ansichten
Imagine a Spotify where you type your desired tunes and it generates the music for you!
⚡ Imagine a Spotify where you type your desired tunes and it generates the music for you! 🎵 Artists can agree to let their voices be...
Philipp Hoffmann
25. Apr. 20231 Min. Lesezeit
4 Ansichten
Imagine a future where energy costs nearly nothing!
⚡ Imagine a future where energy costs nearly nothing!💡 Why? The sun, our massive fusion reactor, provides us with abundant energy. We...
Philipp Hoffmann
24. Apr. 20231 Min. Lesezeit
2 Ansichten
What do these 3 look like?
⚡ What do these 3 look like? Certainly not like their rocket just EXPLODED. But that's exactly what happened. 3 minutes after launch the...
Philipp Hoffmann
20. Apr. 20231 Min. Lesezeit
2 Ansichten
Having done civic services with wheel chair bound people I have the glimpse of an understanding
⚡ Having done civic services with wheel chair bound people I have the glimpse of an understanding how freeing this innovation must be......
Philipp Hoffmann
6. Apr. 20231 Min. Lesezeit
3 Ansichten
Awesome innovation!
⚡ Awesome innovation! Works very well. Product-Solution Fit 💯. #innovation #futurepositive #creativity #culture #mindset...
Philipp Hoffmann
5. Apr. 20231 Min. Lesezeit
2 Ansichten
bottom of page