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AutorenbildPhilipp Hoffmann

Innovators, stop obsessing over processes!

Innovators, stop obsessing over processes! They will get you nowhere.



Your biggest challenge as a corporate innovator?



To keep the speed of learning as high as possible. Most don't manage to achieve this.



In big organisations it's easy to get caught up in trying to build the perfect process. Or in strategizing about which field to explore next. Or in convincing management to invest in the next step.



And why?



To create an illusion of safety and security that simply doesn't exist when doing non-incremental innovation.



Instead get used to the thought of doing leaps of faith. If you can't take controlled risks, you're in the wrong job.



Then again, "speed of learning" and "controlled risks" go hand in hand.



The faster you learn something about a new business model or customer problem, the better data you have to suggest a next step in the project.



So instead of obsessing about the process itself, roll up your sleeves and start building already!



👩🏻‍💻 𝗗𝗼 𝘆𝗼𝘂 𝗺𝗮𝗻𝗮𝗴𝗲 𝘁𝗼 𝗮𝗰𝗵𝗶𝗲𝘃𝗲 𝗮 𝗵𝗶𝗴𝗵 𝘀𝗽𝗲𝗲𝗱 𝗼𝗳 𝗹𝗲𝗮𝗿𝗻𝗶𝗻𝗴? 𝗟𝗲𝘁 𝗺𝗲 𝗸𝗻𝗼𝘄 𝗶𝗻 𝘁𝗵𝗲 𝗰𝗼𝗺𝗺𝗲𝗻𝘁𝘀!



👍 𝗢𝗿 𝘀𝗶𝗺𝗽𝗹𝘆 𝗵𝗶𝘁 𝗹𝗶𝗸𝗲 𝘁𝗼 𝗴𝗲𝘁 𝗺𝗼𝗿𝗲 𝗰𝗼𝗻𝘁𝗲𝗻𝘁 𝗼𝗻 𝗶𝗻𝗻𝗼𝘃𝗮𝘁𝗶𝗼𝗻 𝗮𝗻𝗱 𝘁𝗲𝗰𝗵𝗻𝗼𝗹𝗼𝗴𝘆.





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